Blaqbonez Breaking The Yoke Of Love Crusade

The Brief

We were tasked to create a fun Anti-Valentine’s Day concert for the singles in Lagos with Blaqbonez and friends.

The  Exposé Plan

The Nigerian singles take to religion to find their better half when all fails and the concert theme says ‘Crusade’ which translates to a church event. Little wonder why we had a ‘church crusade’ themed event design. From the stage design to the ambience created, it gave the look and feel of answered prayers. Once the lights came on, you could feel 
the excitement in the air. Blaqbonez is one of the fastest rising stars in the music scene and true to his brand, the experience we created was unique, bold, and with a shock effect. 

“It was a concert with a fresh twist”.

The Results

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2000+ guests attended the concert.

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Brand mention across social platforms.

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200+ new organic followers of the social pages of sponsors.

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Increase brand follower-ship for partner brands.

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