As a fast-growing experiential marketing agency in Nigeria, Exposé Marketing Solutions creates live brand activations and digital experiences that help brands like Martell, AXE, Mikano etc, move beyond traditional advertising to build real connections with consumers.
We believe marketing shouldn’t just talk at people — it should invite them to be part of the story.
What Experiential Marketing Means at Exposé
For us, experiential marketing isn’t just a campaign or a one-off event. It’s about designing real moments people want to remember and share. We bring this to life through a 360-degree approach that blends:
✅Live brand activations, pop-ups, and in-store sampling
✅Social-first digital content and creative campaigns
✅Influencer partnerships and user-generated storytelling
✅Virtual and interactive brand spaces, like The Maraverse 3
By doing this, brands stay part of everyday conversations — offline and online.
Real Case Studies: Strategy Turned Into Stories
Here’s how experiential marketing looks when it meets insight, creativity, and real Nigerian audiences:
Flirt Vodka Activation
We launched Flirt Vodka into the Lagos nightlife scene, creating curated events where music, tasting, and influencer-driven content transformed a product launch into a lifestyle vibe.
Martell Pop-up Activation
Luxury shouldn’t be static. We brought Martell directly to consumers with travelling pop-up spaces that blended tasting, storytelling, and shareable design.
Chivas Palace Nigeria
For Chivas, we built an immersive brand world combining heritage and local culture, giving guests an experience that felt both premium and personal.
AXE Soirée Lagos & Ghana
Fragrance came alive through exclusive soirées that mixed dance, music, and style, making AXE’s brand promise something people could see, hear, and feel.
Mikano Campaigns
Beyond machinery: our digital and live activations told stories about innovation and everyday impact, repositioning Mikano as more than a product supplier.
WardChat App Launch TVC
Instead of just listing app features, we created a TVC that turned them into local, relatable stories of everyday connection.
The Maraverse 3
We brought the brand into virtual space, building an environment where people could explore, play, and engage.
Celebrations x Baylis & Harding
We highlighted the emotional side of gifting, mixing creative content with real-world activations.
Rite Foods Digital Creatives
Designed culturally relevant, bold content that sparked genuine conversation, shares, and brand engagement.
Every project started from local insights and ended as moments people remembered — not just ads they scrolled past.
Why Experiential Marketing Works
Great brand experiences do more than look good — they deliver measurable impact:
✅Higher brand recall (people remember what they live)
✅Direct sales lift, both during and after activations
✅Wider reach through influencer content and user-generated posts
✅Cultural relevance that keeps brands part of local conversations
We always set clear KPIs — from footfall and impressions to sales and engagement — so creativity and data work together.
How Exposé Builds 360 Brand Experiences
Our method combines creativity and structure:
Deep audience and cultural insights to guide strategy
Creative concepts grounded in the brand’s story
Execution across live events, digital platforms, and influencer channels
Post-campaign analysis to measure, learn, and optimise
This helps brands stay relevant not only during campaigns but long after.
Frequently Asked Questions
What is experiential marketing?
A marketing approach that creates live or digital brand experiences to connect emotionally with consumers.
Who are the top experiential marketing agencies in Nigeria?
Exposé Marketing Solutions is among the leading and fast growing agencies, known for combining brand activations, digital storytelling, and influencer strategies.
Does experiential marketing only work for FMCG or alcohol brands?
No. It’s equally effective in industries like telco, tech, automotive, and B2B services.
How do you measure ROI?
By tracking metrics like brand recall, sales uplift, foot traffic, and digital engagement.
Exposé Marketing Solutions, a fast growing experiential marketing agency in Nigeria, helps brands like Martell, AXE, Chivas, Mikano, and Flirt Vodka move from strategy to real experiences. By combining activations, pop-ups, digital campaigns, and influencer partnerships, we help brands move beyond advertising into moments people share, remember, and talk about — delivering results that show up both in numbers and in culture.
If your brand wants to connect more deeply with Nigerian audiences through creativity that feels human and measurable, let’s talk.
Contact Exposé Marketing Solutions to book a strategy session
